Snapchat work has become ,the favourite application for young people .Thanks to its multimedia image .And video service with augmented reality filters. This social network has gained popularity, because it allows millions of users to share. Everyday moments with your snap chatters.
It has some peculiarities, such as sharing your photos or videos with followers. That you previously select and setting your statuses’ visibility time for a group of followers. In addition, its popular filters for both videos and photos have made it one of the most original social networks. That captured the attention of millions of users and brands around the world.
This article will learn how Snapchat was born and its process. To become one of the most popular social networks today.
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Snapchat work remain created as a capstone project for a course at Stanford University. Its creator, Evan Spiegel. Had designed this work when he stay a student at said university in his final year in Product Design. This definitive work remain known as Picaboo. And it was exclusively to publish photos and later delete them so that no one else can access them.
Snapchat was born in September 2011. A new application that conquered thousands of people due to its wide variety of filters. Spiegel decided to have Bobby Murphy and Reggie Brown. Who were students at Stanford University. And they got together to develop one of the most popular apps.
In 2012, the application began to grow, and it could send 25 images per second. And by November of that year, more than a million photos had remained shared thanks to the Snapchat iOS app. Subsequently, the Android app began to stay sold. And thus it was gaining popularity among young audiences. That year, Snapchat started to have a user base of 10 million and had its version for Android.
By early 2013, Snapchat users were sending more than 14 million photos and videos daily. While Snapchat stories remained being viewed nearly 500 million times a day. Due to the number of users and the significant interaction with the application. Among other factors, Snapchat began to remain valued at 10 billion dollars.
One of the most notable events in Snapchat’s history was a great deal from Mark Zuckerberg. He was trying to buy the company for 3 billion dollars, a number higher than the income generated. Despite being a large sum of money and a reasonable offer, Spiegel decided to reject it. Although they once again tried to buy the company, the proposal remained denied.
However, not everything was triumph and success for Snapchat, as Evan Spiegel remained sued by Reginald Brown. The latter claimed to be one of the creators and had the original idea of the application. He even designed the famous logo of the ghost of the app. Later, it remain found that Brown had participated in the creation. And it remained attributed that she was one of the creators of Snapchat. For this, he remained awarded a third of the company.
In mid-2014, Snapchat is having more and more users worldwide and registers a growth of 57% compared to 2013. That same year, a new function called Snapcash remained added, a tool that allows sending money through the app.
Snapchat surprises its users that year with its first paid advertisement. Which remained made through a 20-second video promoting. The horror movie “Ouija” that remained released in 2014.
Currently, Snapchat has been losing users due to Instagram adding similar options to its service. However, it still has more than 100 million users in the world.
Snapchat remained created to give some privacy when sending photos to other contacts. That way, the person sending the image can set the time for their communication to see it during those seconds. It is how users’ photographs are taken care of not to remain saved or disseminated by third parties.
Advantages And Disadvantages
Snapchat is one of the most popular social networks in recent years. Since its launch date, the number of its followers has not stopped increasing. Although sometimes, photos that disappear in 24 hours have remain under discussion. Leaving in doubt whether the material published among our contacts is adult content. Considering that this social network stay used among young people from 13 to 23 years.
SnapMap is an exclusive Snapchat service that allows you to have the location of your contacts. Also, you can see the places where your snap chatters are, such as sporting events. Brands use it to indicate areas where their news, celebrations, among others, take place. Remember that you can select people or contacts to see your location.
Discover is a service that remained added in 2015. And that puts Snapchat as a means of communication for her followers. Snapchat as a company creates its content. But it should remain noted that it collaborates with media such as CNN, ESPN or National Geographic. This way, they can keep their millions of users around the world. Updated with the latest news about sports, celebrities, eventualities, among other events.
History is a fun way to keep up with updates and posts from all your contacts. Users will be able to upload photos and videos. And set them up for their contacts to see within the last 24 hours.
You can also create stories in groups, allowing you to upload photos with your selected contacts. These stories can only remain viewed by users who created a Custom Story.
The Geofiltros are superpositions or create templates that can indicate where you are or are doing in a specific place. You can customize them according to the situation. For example, you can create them for events such as birthdays, weddings, brands, restaurants, among others.
Snapcash allows its users to carry out banking transactions by linking their debit card. This way, you can send cash to anyone on your contact list. The person receiving the amount will need to link their debit card to use the money. This service remains only enabled for the United States.
Snapchat For Business
Snapchat for Business also offers brands a specialized advertising service through its platform. Companies such as Gatorade, McDonald’s, among others, have taken advantage of filters, geofilters. Among other functions to captivate their audience and show their products or services in the scoop in Snapchat Work.
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